PokerStars and Furia join forces
4 November 2020
Following its success with Counter-Strike: Global Offensive, Brazilian eSports organization Furia has decided to expand its focus to the world of poker by teaming up with PokerStars.
This new partnership will offer both PokerStars’ and Furia’s communities’ unique opportunities and content. Both entities will also unveil a new team of poker streamers including Furia’s CEO and PokerStars ambassador André Akkari and top Latin American poker professional Lali Tournier.
“Poker plays a natural part in Furia’s DNA. It’s all about making optimal decisions in the moment for long-term results. The partnership is a natural step for expansion and we look to move beyond eSports”, said André Akkari. “The team at Furia work very hard, lead by example, and are always looking to improve and evolve. This approach, as well as their general ethos, sits extremely well with what we aim for at PokerStars. It will be exciting for us to see what we can bring our community and how we can engage new audiences by working together with such a passionate team”, added Rebecca McAdam Willets, Associate Director of Public Relations at PokerStars.