Team Vitality sign Stake.com as Official Betting Partner
4 August 2025
The good news just comes rolling for Team Vitality lately. After completing the illustrious ESL Grand Slam earlier this, the French organization also won both IEM Dallas 2025 and the BLAST.tv Austin Major 2025. And now, Team Vitality has announced one of the biggest partnerships in their history. For an unnamed number of years, online casino and online sportsbook Stake.com will be the Official Betting Partner of the Counter-Strike 2 roster of one of the biggest international esports organizations at this very moment.
7-figure deal with Stake
While no exact figure has been revealed so far, the new sponsor deal between Team Vitality and Stake.com is rumored to be worth something in the seven figures. That means that the new collaboration is worth at least one million US dollars, assuming the deal is valued in US dollars. Team Vitality’s new jerseys, which debuted at the 2025 IEM Cologne that got underway on July 23rd, feature the logo and branding of Stake.com extensively. Both parties speak of a multi-year agreement.
“This partnership with Stake is historic: not only for its scale but also for its symbolic value”, says Vas Roberts, co-CEO at Team Vitality, “It reflects the success of our ambition to establish Team Vitality as a leading global esports brand, alongside the biggest names in their respective industries. At a defining point in our Counter-Strike journey, this collaboration will allow us to create innovative experiences, offer exclusive content around our team, and support our CS2 roster as it reaches new competitive heights.”
Insider access
In return for the major sponsorship deal with Stake.com, Team Vitality will be providing the online casino with exclusive player access for its fans. Members of Stake.com will get access to exclusive content, co-created by Stake themselves in collaboration with Team Vitality, and unique experiences involving the French esports organization. The online casino feels there is a significant overlap between their player base and the Team Vitality fanbase, and that the deal with the international esports powerhouse will result in a considerably better overall playing experience.
“This partnership brings together two industry powerhouses: Stake, a global leader in betting and entertainment, and Team Vitality, the reigning CS2 world champions”, says Akhil Sarin, Chief Marketing Officer at Stake, “This collaboration adds esports to our globally renowned portfolio of sports and entertainment partnerships, with Team Vitality representing exactly the caliber of world-class partner we seek as we enter the esports arena.”
Growing partner portfolio
With Stake.com, Team Vitality has added another high-profile name to their growing list of official partners. Official partners of the organization include peripherals provider ASUS, supermarket chain Aldi and French bank Crédit Agricole, while Team Vitality has ice cream brand Magnum and clothing brand Hummel listed as Major Partners, amongst others. On top of that, the French team also managed to secure three Official Suppliers in the past few years. These are car designer and manufacturer KIA, coffee brand Nescafé Latte and well-known producer of high-level gaming chairs Secret Lab.